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Posts From Susan

Article review: How To Improve Sales By Focusing On The Elements of Value

Article review: How To Improve Sales By Focusing On The Elements of Value

🕔11:12, 17.Sep 2018

Today I review two essential articles from the Harvard Business Review: The Elements of Value and The B2B Elements of Value. I recorded the video in Malta where I was delivering training on how to improve sales. These articles provide

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The Irish doing business in Asia: where to start for a successful Asian strategy

The Irish doing business in Asia: where to start for a successful Asian strategy

🕔22:02, 10.Sep 2018

The Irish doing business in Asia: where to start for a successful Asian strategy As Irish people, we’ve made our presence very positively felt in the US, the UK and even Canada and Australia. The thing is, when it comes

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Book review: Focus, The Art of Clear Thinking, by Valerie Pierce

Book review: Focus, The Art of Clear Thinking, by Valerie Pierce

🕔15:11, 8.Aug 2018

Focus, and how difficult we find it to focus, is very much a theme nowadays. We lament the barrage of distractions we have to fight to get anything done; we vow to be less addicted to our phones, but we

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Book review: New Business Models for the Knowledge Economy, by Wendy Jansen, Wilchard Steenbakkers and Hans Jagers

Book review: New Business Models for the Knowledge Economy, by Wendy Jansen, Wilchard Steenbakkers and Hans Jagers

🕔12:32, 18.Jun 2018

A business model describes in detail how your business makes money: what are people buying from you? How? In what shape or form? In what quantity? How often? Through what channels? How do you market your product? Your business model

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Book review: The Leadership Pipeline, by Ram Charan, Stephen Drotter and James Noel

Book review: The Leadership Pipeline, by Ram Charan, Stephen Drotter and James Noel

🕔19:50, 2.May 2018

“Leadership” is one of those words that’s in fashion at the moment – but sometimes it’s not very clear what people mean by it. And I should know… I explored the concept for my Masters in Business. I can tell

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Book review: The Airbnb Story, by Leigh Gallagher

Book review: The Airbnb Story, by Leigh Gallagher

🕔13:05, 26.Mar 2018

Can you believe that last week-end, I slept in an AirBnB for the very first time? Yes, in 2018! That’s because today, I’m reviewing The Airbnb Story by Leigh Gallagher, and so I had to see for myself. I’ve been

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What is the Irish position in Brexit developments? A Brexit Irish SWOT analysis

What is the Irish position in Brexit developments? A Brexit Irish SWOT analysis

🕔19:08, 27.Feb 2018

What is the Irish position in Brexit developments? As I am writing this piece, I am sitting in a “boulangerie” on the “Avenue of the Americas” in New York. The European influence is everywhere in this beautiful patisserie – the

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Book review: 50 Things that Made the Modern Economy, by Tim Harford

Book review: 50 Things that Made the Modern Economy, by Tim Harford

🕔19:42, 19.Feb 2018

What do barbed wire, radars and the double entry accounting system have in common? They changed the world, to give it the shape we know today. In this Facebook Live, I review Tim Harford’s amazing book, 50 Things That Made The

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How To Invest In The Stock Market As A Beginner

How To Invest In The Stock Market As A Beginner

🕔18:24, 19.Feb 2018

How to invest in the stock market as a beginner On so many occasions, I get asked “If I was to start investing from absolute scratch, what should I do?” This is often followed by “Should I read the paper

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How To Avoid A Financial Midlife Crisis

How To Avoid A Financial Midlife Crisis

🕔10:13, 20.Jan 2018

How to avoid a financial midlife crisis On Saturday 20 January, 2018, I was a guest on The Business on RTÉ Radio 1 , to talk about avoiding a financial midlife crisis. You might think a “financial midlife crisis” is the crisis brought

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